Effective Date: Feb 24, 2025 1. Introduction Sidepilot, Inc. (“Sidepilot,” “we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you use our services, including our software platform designed for small businesses such as gyms to manage leads, clients, scheduling, and communications (“Services”). By accessing or using our Services, you agree to the collection and use of your information in accordance with this Privacy Policy. If you do not agree, please do not use our Services. 2. Information We Collect We may collect and process the following types of information: 2.1 Personal Information Information that identifies you as an individual, which you provide directly to us, including: • Account Information: Name, email address, phone number, company name, and password when you register for an account. • Billing Information: Payment details such as credit card information and billing address when you purchase our Services. • Communication Data: Information you provide when contacting us for support or inquiries, including email messages and phone call recordings. 2.2 Usage Data Information collected automatically when you use our Services: • Log Data: IP address, browser type, operating system, referring URLs, and pages viewed. • Device Information: Information about the device you use to access our Services, such as hardware model and unique device identifiers. • Cookies and Similar Technologies: Data collected through cookies, web beacons, and other tracking technologies. 2.3 Third-Party Data Information obtained from third-party services that you integrate with our platform, such as advertising platforms (e.g., Meta, Google), including: • Lead Information: Data about potential clients generated through integrated advertising platforms. 3. How We Use Your Information We use the collected information for various purposes: • To Provide and Maintain Services: Ensuring the functionality and security of our platform. • To Process Transactions: Handling payments and managing subscriptions. • To Communicate with You: Responding to inquiries, providing support, and sending administrative information. • To Improve Our Services: Analyzing usage to enhance user experience and develop new features. • To Enforce Terms and Policies: Ensuring compliance with our Terms and Conditions and other policies. • To Comply with Legal Obligations: Fulfilling legal and regulatory requirements. 4. Data Sharing and Disclosure We do not sell your personal information to third parties. We may share your information in the following circumstances: • With Service Providers: Third-party vendors who perform services on our behalf. • For Legal Reasons: When required by law or to protect our rights and safety. • With Your Consent: When you provide explicit consent to share your information. No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties. 5. Data Security We implement industry-standard security measures to protect your data. However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security. 6. Data Retention We retain your personal information only as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. 7. Your Rights and Choices Depending on your jurisdiction, you may have the following rights regarding your personal information: • Access: Request access to the personal information we hold about you. • Correction: Request correction of inaccurate or incomplete information. • Deletion: Request deletion of your personal information. • Opt-Out: Opt-out of marketing communications by following the unsubscribe instructions or contacting us directly. e.g. users can opt-out of message by replying STOP to text message. Before sending any communication to individuals, we require explicit consent to be collected from the individual. The opt-in process typically includes the individual checking a box on a web form after seeing the discloures about the intended use of the information (e.g. phone number) being collected via the form. To exercise these rights, please contact us at support@sidepilot.com. 8. Children’s Privacy Our Services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected personal information from a child without verification of parental consent, we will take steps to remove that information from our servers. 9. Changes to This Privacy Policy We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the “Effective Date” at the top. You are advised to review this Privacy Policy periodically for any changes. 10. Contact Us If you have any questions or concerns about this Privacy Policy, please contact us: • Email: support@sidepilot.com
These additional disclosures for California residents (“CA Disclosures”) supplement the information contained in our Privacy Notice and apply solely to individual residents of the State of California (“consumers” or “you”).
These CA Disclosures provide additional information about how we collect, use, disclose and otherwise process personal information of individual residents of the State of California, either online or offline, within the scope of the California Consumer Privacy Act of 2018, as amended by the California Privacy Rights Act (collectively, the “CCPA”)
Unless otherwise expressly stated, all terms in these CA Disclosures have the same meaning as defined in our Privacy Notice or as otherwise defined in the CCPA.
When we use the term “personal information” in this CA Notice, we mean information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household.
We collect personal information from and about you for a variety of purposes, as described in the How We Collect Your Personal Information and How We Use Your Personal Information sections of the Privacy Notice.
Categories of Personal Information Collected. In the last 12 months, we have collected the following categories of personal information:
We collect this information from the following sources: directly from you, from our business partners and affiliates, from your browser or device when you visit our App or use our Services, or from third parties that you permit to share information with us. Please see the How We Collect Your Personal Information section of the Privacy Notice for more information about the sources of personal information we collect.
We share personal information with third parties for business purposes. The categories of third parties to whom we disclose your personal information for a business purpose include: (i) other brands and affiliates in our family of companies; (ii) our service providers and advisors; (iii) analytics providers; (iv) marketing and strategic partners; and (v) social networks.
In the previous 12 months, we have disclosed all of the categories of personal information we collect, explained in the Collection and Use of Personal Information section of these CA Disclosures, to third parties for a business purpose, as describe the How We Share Your Personal Information section of the Privacy Notice.
As further described in the How We Share Your Personal Information section of the Privacy Notice, we may “sell” or “share” your personal information (as those terms are defined by the CCPA) to third parties, subject to your right to opt out of those sales or sharing (see Exercise Your Right to Opt-Out below).
In the last 12 months, we have sold or shared the following categories of personal information for the purposes described in our Privacy Notice, subject to your settings and preferences and your Right to Opt-Out: Identifiers, such as your name and email address, CA Customer Categories, such as your name and phone number, and Commercial Information, such as records of services purchased, obtained or considered.
The categories of third parties to whom we may sell or share the personal information include:
We may also disclose personal information to third parties at your direction or upon your request, in connection with a corporate business transaction, or to comply with legal or contractual obligations, as described in our Privacy Notice.
As a California resident, you may be able to exercise the following rights in relation to the personal information that we have collected about you (subject to certain limitations at law):
| The Right to Access/Know | You have the right to request any or all of the following information relating to your personal information we have collected and disclosed in the last 12 months, upon verification of your identity: • The specific pieces of personal information we have collected about you; • The categories of personal information we have collected about you; • The categories of sources of the personal information; • The categories of personal information that we have disclosed to third parties for a business purpose, and the categories of recipients to whom this information was disclosed; • The categories of personal information we have sold about you (if any), and the categories of third parties to whom the information was sold; and • The business or commercial purposes for collecting or, if applicable, selling the personal information. |
| The Right to Request Deletion | You have the right to request the deletion of personal information we have collected from you, subject to certain exceptions. |
| The Right to Correction | You have the right to request that any inaccuracies in your personal information be corrected, taking into account the nature of the personal information and the purposes of the processing of your personal information. |
| The Right to Opt-Out of Sales or Sharing of Personal Information | You have the right to direct us not to “sell” your personal information to third parties for monetary or other valuable consideration, or “share” your personal information to third parties for cross-context behavioral advertising purposes. If you are under the age of 16, you have the right to opt in, or to have a parent or guardian opt in on your behalf, to such sales. |
| The Right to Limit Use and Disclosure of Personal Information | You have the right to direct us to limit the use of your sensitive personal information to certain purposes, subject to certain exceptions. |
| The Right to Control Over Automated Decision-Making / Profiling | You have the right to direct us not to use automated decision-making or profiling for certain purposes. |
| The Right to Non-Retaliation | You have the right not to receive retaliatory or discriminatory treatment for exercising these rights. However, please note that if the exercise of these rights limits our ability to process personal information (such as in the case of a deletion request), we may no longer be able to provide you our products and services or engage with you in the same manner. |
| “Shine the Light” | California residents that have an established business relationship with us have rights to know how their information is disclosed to third parties for their direct marketing purposes under California’s “Shine the Light” law, or the right to opt out of such practices (Civ. Code §1798.83). |
To exercise your Right to Access, Right to Know, Right to Correction, or your Right to Deletion: please submit a request by filling out our Privacy Rights Request.
Before processing your request, we will need to verify your identity and confirm you are a resident of the State of California. In order to verify your identity, we will generally either require the successful authentication of your account, or the matching of sufficient information you provide us to the information we maintain about you in our systems. This process may require us to request additional personal information from you, including, but not limited to, your email address, phone number, and/or date of last transaction on our Services.
In certain circumstances, we may decline a request to exercise the rights described above, particularly where we are unable to verify your identity or locate your information in our systems. If we are unable to comply with all or a portion of your request, we will explain the reasons for declining to comply with the request.
Unless you have exercised your Right to Opt-Out, we may disclose or “sell” your personal information to third parties for monetary or other valuable consideration, or “share” your personal information to third parties for cross-context behavioral advertising purposes. The third parties to whom we sell or share personal information may use such information for their own purposes in accordance with their own privacy policies.
You do not need to create an account with us to exercise your Right to Opt-Out. However, we may ask you to provide additional personal information so that we can properly identify you to track compliance with your opt-out request. We will only use personal information provided in an opt-out request to review and comply with the request. If you choose not to provide this information, we may only be able to process your request to the extent we are able to identify you in our data systems.
To exercise the Right to Opt-Out of personal information “sales,” you may submit a request by clicking the link below:
DO NOT SELL MY PERSONAL INFORMATION
Additionally, as is common practice among companies that operate online, we permit third party advertising networks, social media companies and other third party businesses to collect and disclose your personal information (including preferences, geolocation, commercial information and internet, network and device information) directly from your browser or device through cookies or tracking technologies when you visit or interact with our websites, use our apps or otherwise engage with us. These third parties use this information for the purposes of serving ads that are more relevant, for ad campaign measurement and analytics, and for fraud detection and reporting and may sell or share that information to other businesses for advertising and other purposes.
To exercise the Right to Opt-Out of the sharing of your personal information for cross-context behavioral advertising purposes (targeted advertising), you may submit a request by clicking the link below to be added to our suppression list:
In certain circumstances, you may permit an authorized agent to submit requests to exercise your California Privacy Rights on your behalf. The authorized agent must provide a letter signed by you confirming the agent has permission to submit a request on your behalf or must provide sufficient evidence to show that the authorized agent has been lawfully vested with power of attorney.
For security purposes, we may need to verify your identity and confirm directly with you that you have provided the authorized agent permission to submit the request, and it may take additional time to fulfil agent-submitted requests. We may deny a request in the event we are not able to verify the authorized agent’s authority to act on your behalf. Please note that for privacy and security reasons, we will direct future communications to the data subject on whose behalf the request was made.
The California “Shine the Light” law gives residents of California the right under certain circumstances to request information from us regarding the manner in which we share certain categories of personal information (as defined in the Shine the Light law) with third parties for their direct marketing purposes. To opt out of this type of sharing, please submit a request by filling out our Privacy Rights Request.
In addition, we may offer you financial incentives for the collection, sale, retention, and use of your personal information as permitted by the CCPA that can, without limitation, result in reasonably different prices, rates, or quality levels. The material aspects of any financial incentive will be explained and described in its program terms. Please note that participating in incentive programs is entirely optional, you will have to affirmatively opt-in to the program and you can opt-out of each program (i.e., terminate participation and forgo the ongoing incentives) prospectively by following the instructions in the applicable program description and terms. We may add or change incentive programs, and/or their terms by posting notice on the program descriptions and terms linked to above, so check them regularly.
Each financial incentive or price or service difference related to the collection and use of personal information is based upon our reasonable, good-faith determination of the estimated value of such information to our business, taking into consideration the value of the offer itself and the anticipated revenue generation that may be realized by rewarding brand loyalty. We calculate the value of the offer and financial incentive by using the expense related to the offer.
We do not sell the personal information and do not have actual knowledge that we sell the personal information of minors under 16 years of age. Please contact us at support@sidepilot.com to inform us if you, or your minor child, are under the age of 16.
If you are under the age of 18 and you want to remove your name or comments from our website or publicly displayed content, please contact us directly at support@sidepilot.com. We may not be able to modify or delete your information in all circumstances.
If you are a resident of the State of Nevada in the United States, Chapter 603A of the Nevada Revised Statutes permits a Nevada resident to opt out of future sales of certain covered information that a website operator has collected or will collect about the resident. To opt out of this kind of future sales, please submit a request by filling out our Support Request form.